Why New Zealand Deer為甚麼是新西蘭鹿源Where our deer come from
在傳統滋養中，鹿的不同部位各有用途：鹿血用於補益體力，鹿心用於安神，鹿胎盤多用於女性調養。AllDeer 三款產品的鹿源原料全部來自新西蘭，並可按批號核實。
In Chinese herbal tradition, different parts of the deer are used for different things: blood for stamina, heart for calm, placenta for women's care. All three of our deer ingredients come from New Zealand, and each can be traced by batch number.
草場放養
Raised on pasture
新西蘭的鹿大多於戶外草場放養，以紅鹿為主。優質牧草及溫和氣候，為穩定養殖提供基礎。
Most New Zealand deer live outdoors on pasture, and most are red deer. Good pasture and a mild climate support consistent farming.
成熟的養鹿業
Decades of deer farming
新西蘭的養鹿業已有數十年歷史，出口經驗豐富，每頭鹿的身份及移動均有登記。
New Zealand has been farming and exporting deer for decades. Every animal's ID and movements are recorded.
批次可以追溯
Traceable batches
新西蘭對動物製品有嚴格監管。三款鹿源原料的供應商報告均註明新西蘭來源及批號，詳情可於品質頁查閱。
New Zealand regulates animal products closely. The supplier reports for all three of our deer ingredients list NZ origin and a batch number. Details are on the Quality page.
How we formulate配方設計：君臣佐使How the formulas are built
每款配方由服用時段出發，再決定鹿源原料、草本及營養素各自的角色。配伍依循中醫「君臣佐使」原則，並注重溫補而不燥熱。
Each formula starts with when it will be taken. From there, the deer ingredient, botanicals and nutrients are each given a role, following the Chinese principle of “sovereign, minister, assistant, envoy”. The aim is to nourish without overheating.
君：核心主料
Sovereign: the core
決定方向，用量最多。在 AllDeer 就是鹿源原料。
Sets the direction and has the largest dose. In AllDeer, that's the deer ingredient.
臣：輔助主料
Minister: support
輔助主料，強化配方方向。
Supports the main ingredient.
佐：協調平衡
Assistant: balance
平衡藥性，使配方溫而不燥。
Balances things out so the formula isn't too harsh.
使：引領調和
Envoy: harmony
調和各成分，使配方協調。
Brings everything together.
配方從哪裡來。AllDeer 的配伍思路，來自家族保存下來的中藥配伍筆記，源頭是清代遼陽老字號「萬興常」藥莊。藥莊由常承先創立，總櫃設在遼陽，分號開到整個東北，1950 年代公私合營後併入遼陽製藥廠。
Where the formulas come from. AllDeer's approach to pairing ingredients comes from herbal notes kept in the family. They go back to Wan Xing Chang, a Qing-dynasty apothecary founded in Liaoyang by Chang Chengxian, which grew branches across northeast China and was folded into the Liaoyang pharmaceutical factory in the 1950s.